Without thinking too much about, I have found at least 8 reasons for having a website.
The first one is to enhance your web presence; today, everyone “googles” everything, so you certainly do not want to miss that spot. The Internet is the place to be to be found.
Reason number 2 is a more responsible way to advertise: instead of printing tons of pamphlets that would be thrown away, building a website is better. Advertising on the Internet allows you to describe all your activities and be very specific and detailed on your offering, which is very useful considering that people can click only on the pages they want to read.
The 3rd reason is that the Internet is open 24/7, so you are reachable anytime by your customers whether they are early or late!
Another reason that takes me to number 4 is that you can add your website to your business cards and never again feel embarrassed when one of your business contact asks for a website you did not have so far.
5th reason to have a website is that you can compete worldwide! You will receive and reply to inquiries that come from all over the world; Can you believe that not so much time ago, you were only competing with neighbors?
Reason number 6 is reactivity: Competition is very fierce and you have to be first on line to reply to potential customers if you want to stay in your market. You can’t just see the train passing you and going way; you have to be aboard!
Reason 7 is prospecting: you can easily find businesses or individuals that match your offering using some simple marketing tools that are usually free. Doing so allows you to target the right customer for your business.
Finally, reason 8 is price. There is no possible best way to build your presence than the Internet. From your website, you can link your facebook business page, your twittter account, your instagram account, your youtube channel and so on. Imagine how much it would cost if you have to advertise about all separately!
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