We have all been there: writing great content and wanting to share it with our followers on social media. But, we all ended with the same question:
What is the best time for posting on social media?
It depends on which social media you are posting on.
Let’s dig out some answers and get details on each social media you may want to use.
Although Facebook was mostly used for friends and family at first, it dramatically expanded and is now a tool to consider when it comes to promoting your business. The best way to do it is to set up a Facebook page for your business, to share information about your business on that page, and to share again in your personal timeline. Your friends may share it with their friends and this is a way to get some business from your friends and your family.
It is highly recommended to post no more than 1 or 2 updates per day, so your followers do not constantly see ads for your business. It happened quite a few times that I “unlike” a page for seeing their updates too often.
Best time on Facebook to post is 1 – 4 pm everyday.
Twitter is a fantastic tool to share short information using short links to your followers. Since this is very short information, you can go up to 5 updates per day without the “fear” of overwhelming your followers! 😀
Twitter has a shorter window than Facebook since the best time to post is 1 – 3 pm everyday.
Instagram is used for picture sharing. You can also upload some videos or animations to share with your followers. Like Facebook, it is better to share only 1 or 2 pictures / videos per day.
Timing is great though because you can post ANYTIME!
Pinterest is definitely the growing social media. Pin and repin are part of my daily vocabulary! For now, it is best to post between 5 pm and 11 pm but I bet it will be more often. Best thing is that you can pin about 10 times per day. So. Ready. Set. Pin!
LinkedIn is a very powerful professional network. Best schedule is 1 post per day between 7 am and 8:30 am.
Do not forget to join groups on LinkedIn and to recommend people, knowing that they will do the same to you! (extra tip!)
Those are the ones that are the most widely used from my point of view. Depending on the niche you are in, you may find yourself using some more than the others but, without a doubt, you need to implement a social media strategy to increase your subscriber list and get more exposure.